About us

Built on discipline. Driven by hope.

Unbroken Ranks, Inc. is a new nonprofit based in Idaho Falls helping veterans and current service members live healthier lives and reach their fitness goals.

Our mission

To help military veterans and current service members build healthier lives and reach their health and fitness goals, including the goal of stepping on stage to compete in bodybuilding and physique shows.

Service builds habits most people never learn: showing up, doing the work, and pushing through when it’s hard. After service, a lot of that structure goes away. We help put it back, with coaching, a clear goal, and a group that has your back.

Illustration of four people seen from behind hiking toward a mountain ridge at sunrise
Illustration
Unbroken Ranks emblem: mountain ridge and barbell

Founder

Wade Lowery

Wade served 21 years in the Army National Guard, including a deployment to Iraq as a combat engineer, before retiring. Today he lives in Idaho Falls and leads Unbroken Ranks as its founder and President.

Where we are today

We’re just getting started. Unbroken Ranks, Inc. is incorporated as an Idaho nonprofit corporation, and our board is in place. We will apply for 501(c)(3) tax-exempt status; donations are not yet tax-deductible. Our first event is the NPC Vancouver Open on April 3, 2027.

Meet the board

Stand in the ranks

Need support for a health or competition goal? Or ready to back a veteran who is putting in the work?